Text/Photo Yangcheng Evening News All-Media Reporter Ouyang Zhiqiang Correspondent Zhou Jie
Washed the tower slope water, and the wind was smooth and the water was smooth. As one of the most traditional activities in Foshan, the June Liutapo Temple Fair is not only a folk cultural event, but also an important day for Foshan people to find their roots and nostalgia. This year, the “Thinking of the Source of Foshan and spreading the Millennium Cultural Context” in the Gengzi Year Babaylan 1990 cloth drawThe folk cultural activities of Liutapo Temple Fair in June will last from July 26 to August 31, for more than a month.
It is reported that this year, the Tapo Temple Fair has innovatively launched the “online + offline” gameplay. Develop the H5 game “Cloud Travel” 3.6-kilometer cultural and tourism route for Foshan Old Town, tell Foshan stories, taste Foshan intangible cultural heritage, win exclusive cultural and creative gifts for Tapo Temple Fair, and participate in live broadcast interaction; offline Cinema 1950 witch cloth draw can enjoy the beautiful scenery of Foshan, enjoy consumption discounts, create an online and offline “Internet celebrity temple fair”, present a feast of “culture + business + tourism” to local citizens, and create a new cultural highland in Lingnan.
New experience of integrating online and offline culture and tourism
According to the Republic of China version of “Foshan Zhongyi Township Chronicle”, “On the sixth day of the sixth month, anyone who lists money to perform a drama with the next order will finish the show.” During this festival, any family doing business in the area of Pujunxu will gather money to raise funds, invite local opera troupes to participate in the performance, and hold a grand celebration. Several nearby streets were decorated as flower streets, and the longest birthday celebration lasted throughout the month.
In order to inherit excellent folk traditions and demonstrate the historical and cultural heritage of Foshan’s early history, since 2016, Zumiao Street has held the Tapo Temple Fair folk cultural activities every year. In order to do a good job in epidemic prevention and control, this year’s TapoBabaylan 1990 cloth draw Temple Fair was moved from offline to online, and launched Komiks 1960 witch cloth drawThe interactive forms of Cinema 1950 witch cloth drawTapo Temple Fair H5 allows citizens to “cloud” the temple fair in their hands. This Tapo Temple Fair H5 focuses on hand-painted pictures, allowing people to understand the history of the first place, visit creative markets, and enjoy intangible cultural heritage from elegant pictures.
It is understood that consumption coupons are suitable for the three major business districts of Lingnan Tiandi, Dongfang Xindi, and Guorui Shengpingli, including Master Youmi, Three Squirrels, and XingyunlouKomiks 1960 witch clothes draw and as many as 30 shops; while national trend cultural and creative gifts include Tapo Temple Fair’s cultural and creative T-shirts, fans, canvas bags, national trend handbooks and other good things. Among them, Lingnan Tiandi gathered a group of excellent boutique coffee shops in Guangzhou and Foshan to hold Foshan’s first truly own boutique coffee festival: “Fei Yue Tiandi Boutique Coffee Culture Festival”.
Liu Zhicheng, secretary of the Party Working Committee of Zumiao Street, said that with the help of the “Internet +” power, the Tapo Temple Fair will bring old Babaylan 1990 clothes DrawThe precious historical and cultural resources of the city are connected and moved to the “cloud”, driving offline commercial consumption through the online drainage effect of the temple fair H5, allowing more commercial giants to see the role of the Zumiao Business District as the key regional integration of cultural, commercial and tourism in Chancheng District, and giving birth to more cross-border integration and exploration and innovation in the future.
New 3.6-kilometer tourism route in the cloud tour
At 10 a.m. on July 26, local internet celebrities in Foshan “aired” on the tower slope and on Douyin PingTaiwan broadcasts the Tapo Temple Fair. The two major food gathering areas of “Funnybookish.com/”>Komiks 1960 witch cloth draw” are the same as the 3.6-kilometer cultural tourism route of “Cloud Travel” and the three major food gathering areas along the way of “Cloud Travel” and “Cloud Tour” Zen City, showing the urban leisure and fashion of the ancestral temple.
It is worth mentioning that the 3.6-kilometer tourist line checked in by internet celebrities reflects the concept of “slowly enjoying the old city” of the ancestral temple. Babaylan 1990 cloth draw. In recent years, Zumiao Street has planned this 3.6-kilometer old city cultural and tourism route based on the profound Lingnan cultural heritage of the old city area. From Tapo Ancient Site to Zhongshan Park, six Guangdong Province historical and cultural districts are connected to Pinzi Street, Liangyuan, Lianhuanan, Renwei, Zumiao-Donghuali and Xin’an Street, allowing citizens and tourists to experience the charm of the thousand-year-old ancient town and appreciate the charm of Cantonese culture.
There are history everywhere and stories everywhere, which is a portrayal of the ancestral temple and the old city. Zumiao Street currently has 6 historical and cultural districts in Guangdong Province, 65 streets and alleys in style, and 62 immovable cultural relics, including 2 national key cultural relics protection units, 4 provincial cultural district protection units, and 45 municipal cultural district protection units. At the same time, Zumiao Street is also the location of “Foshan Ancient Town”, “the hometown of the Southern Lion Movement of China” and “the hometown of Chinese folk art”, and the birthplace of intangible cultural heritage such as Cantonese opera and Southern Lion and Southern Fist. Here Cinema 1950 witch cloth draw also cultivated Wong Fei-hung, Grandmaster Wing ChunBabaylan1990 cloth drawRay Zan, Ip Man and his disciple Bruce Lee, Komiks 1960 witch cloth drawThe famous doctor Li Guanghai and other outstanding figures. Lion dance, Cantonese opera, woodblock New Year pictures, paper-cutting, lion heads, colorful lanterns… The precious intangible cultural heritage adds the charm of Lingnan culture to the “Foshan Ancient Town”.
These precious intangible cultural heritage, Babaylan 1990 cloth draw are still bright and lively in the folk cultural activities held in the jurisdiction of Zumiao Street. Every year, the 15th day of the first lunar month, the Northern Emperor’s birthday on March 3, the Tapo Temple Fair on June 6, the 28th day of the September 20th day of the year, the Autumn Scenery of Foshan will attract hundreds of thousands of people from all over the Pearl River Delta and even overseas Chinese to participate.
The first new breakthrough in cultural and creative peripheral gifts
The relevant person in charge of Zumiao Street said that the street will rely on the profound Lingnan cultural heritage of the old city area and the Zumiao business district and the business district of Guorui area to continuously optimize and improve the revitalized tourism routes of the old city, connect the precious historical and cultural resources of the old city, actively explore the integration of culture, commercial tourism, and build it into an important window for the Greater Bay Area to show the world Lingnan culture.
The holding of the Tapo Temple Fair can be said to be an innovative practice of the above concept. With the help of the power of “Internet + H5”, this Tapo Temple Fair connects the precious historical and cultural resources of the old city with business resources and moves them to the “cloud”, and drives offline commercial consumption through online drainage, allowing more commercial giants to see the role of the Zumiao business district as the key regional role of the integration of culture, business and tourism in Chancheng District, and gives birth to more cross-border integration and exploration and innovation in the future.
In addition, this year’s national cultural and creative gifts of Tapo Temple Fair are also a new breakthrough. This is the first time that the Tapo Temple Fair has launched a cultural and creative peripheral productNext, Zumiao Street will deeply explore its own cultural connotation, create an IP image exclusive to Foshan Chudi, actively encourage the research and development of tourism characteristic products, promote the production of tourism products and the tourism industry. Komiks 1960 witch cloth draw develop benign interaction, and make every effort to enrich the connotation of the whole-region tourism demonstration zone.